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AI booking agents
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- 1Travel Agencies Told Agentic Booking May Be Out of Scope●Agentic Booking Has an Answer for Travel Agencies: "Out of Scope"
Hospitality Net argues that agentic AI booking tools, which let AI assistants plan and purchase travel on a customer's behalf, risk leaving traditional travel agencies behind unless they redefine their role. The piece suggests agencies should declare parts of automated booking 'out of scope' and refocus on complex, high-touch trips where human expertise still wins.