AI-generated imagery

Concerns are mounting over the use of artificial intelligence in political campaign advertising, with experts warning that voters are being shown fabricated scenes presented as real events. The practice makes it increasingly difficult for the public to distinguish authentic footage from synthetic content, raising fresh questions about misinformation, election integrity, and the need for labelling rules or regulation ahead of upcoming votes.

The campaign of Wisconsin congressional candidate Rebecca Cooke has sent a cease-and-desist letter to Congressman Derrick Van Orden, demanding he stop circulating AI-generated deepfake content depicting her. The legal threat escalates an already contentious race, and the dispute is drawing attention to how artificial imagery is being used in campaign messaging.