Book-Off

A newly opened Onitsuka Tiger flagship store in Shinjuku, Tokyo is drawing attention from shoppers and Japan watchers, alongside area favourites like the Suica Penguin merchandise and second-hand chain Book-Off. Vlogs and chatter about a shopping day in the district highlight the renewed buzz around Shinjuku as a retail destination for sneakers, character goods and used books.

Onitsuka Tiger has opened a new flagship store in Shinjuku, Tokyo, drawing attention from visitors to the city. Alongside the opening, people are also highlighting Suica Penguin merchandise and a visit to Book-Off Plus, a secondhand goods retailer, in a tour of the area's shopping spots.