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    Entrepreneur used fake Craigslist ad to test business idea▼I used a fake Craigslist ad to test my business idea. The reaction gave me the proof I needed.✉newsBusiness46 min ago

    An entrepreneur describes how they gauged demand for their business idea before building anything: by posting a fake Craigslist ad and watching the response. The volume and nature of the replies served as validation that people wanted the product, giving the founder confidence to move forward. The approach reflects a wider lean-startup trend of testing demand cheaply before investing time and money.