search
MMGY
Trends
- 1MMGY Research Finds Strong Travel Intent, Divided U.S. Market▼MMGY Research Shows Travel Intent Is Strong, but the U.S. Market Is Increasingly Divided
New research from travel marketing firm MMGY indicates that Americans' desire to travel remains strong, but the U.S. travel market is increasingly split, with travelers diverging in behavior and priorities. The findings, reported by TravelAge West, suggest companies in the sector face a more fragmented customer base as demand continues despite economic and political uncertainty.