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- 1Google touts 60 billion listings for AI shopping agents, but AI Mode shows 95% fewer products●Google's Heiko Hotz pitches 60 billion listings as fuel for shopping agents: Productrise found 95% fewer products in AI
Google's Heiko Hotz is promoting the company's 60-billion-product shopping catalogue as a data source for AI shopping agents. But analysis by Productrise found that Google's AI Mode showed roughly 95% fewer products than standard search in July. Retailers face a gap between Google's catalogue pitch and what AI surfaces actually display, raising questions about which claims hold up.