real estate agents

Housing industry observers say concerns about artificial intelligence displacing real estate professionals mirror earlier waves of technology-driven worry, from online listings to automated valuation tools. The argument is that each new tool sparked fears of obsolescence before being absorbed into normal practice, with agents adapting rather than disappearing.

The National Association of REALTORS® has published guidance on protecting real estate clients and businesses from fraud. The material outlines steps agents can take to safeguard transactions and spot scams. It arrives amid growing industry concern over fraud targeting property deals, with professionals discussing best practices for keeping client information and funds secure.