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server industry
Trends
- 1Apple Weighs a Return to the Server Market▼Apple's Potential Return to the Server Market: Intensifying Competition Among Industry Powerhouses in the Interconnected Server Ecosystem
Apple is reported to be considering re-entering the server market, a move that would intensify competition among major technology companies in the interconnected server ecosystem. Commentators are weighing what such a return would mean for an industry currently dominated by the likes of Dell, HPE and cloud providers, and how Apple's chip expertise could reshape it.
- 2Adform opens 800 ad platform capabilities to AI assistants●ICYMI: Adform says AI assistants can access 800 of its ad platform capabilities: FLOW buyers got 29 read-only skills in
Adform says AI assistants can now access 800 of its advertising platform's capabilities. Buyers using its FLOW platform received 29 read-only skills in July, while Dell and Publicis Groupe tested the wider server at Cannes. Industry observers are asking whether these agents can actively change live campaigns or only read data, a key question for how much control advertisers will hand over to AI.