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Barilla
Trends
- 1
Inter Milan is negotiating with the Italian food company Barilla over a new sponsorship agreement. The talks, reported in Italian media, would see the pasta maker partner with the club. Barilla already has a strong presence in Italian sport sponsorship, and a deal with one of the country's biggest football clubs would be a high-profile addition to its portfolio.
- 2
Guido Barilla, head of the Italian pasta giant Barilla, is being celebrated in Sweden, where he has received a warm welcome and praise. However, he is refusing to answer questions about the company's continued operations and business ties in Russia, drawing attention to the gap between his public image and the unresolved questions about the brand's presence in the Russian market.
- 3
Inter Milan are in advanced negotiations with Italian food giant Barilla over a new sponsorship deal, according to reports citing the club's financial statements. The news comes alongside other commercial developments at the club, including recent agreements with BBVA and updates concerning Campari and Frecciarossa. Barilla is trending in Italy as fans discuss the prospective partnership.