Edsel

Tesla's Cybertruck is being compared to the Ford Edsel, often cited as the most famous big-launch failure in automotive history. The Edsel sold just over 118,000 units across three years before Ford pulled the plug, and critics say the Cybertruck's sales trajectory has followed a strikingly similar path. The comparison is drawing attention as the stainless-steel pickup continues to underperform expectations despite years of hype before its release.