GiGO

Japanese entertainment operator GiGO is drawing attention for its crane game business, with a promotional feature arguing that even though prizes can simply be bought, people still crave the thrill of winning them. The company says the appeal lies in the 'acquisition experience' — the excitement and sense of achievement that comes from grabbing a prize with skill and luck, rather than paying for it outright.

Japanese entertainment company GENDA GiGO Entertainment, which operates the GiGO arcade chain, has issued a notice announcing that something designated "0.0" is being introduced. Details in the announcement are limited, and there is no additional reporting or reaction beyond the company's notice, so it is unclear what product or feature "0.0" refers to.