Google Analytics

Google's Firebase SDK for iOS, the official toolkit that lets developers add analytics, messaging, crash reporting and other Firebase services to Apple apps, is trending on GitHub this week. Written largely in C++ and Swift, the open-source repository remains a core dependency for iPhone and iPad developers, and its renewed visibility suggests active community interest in the library's latest updates.

A new vulnerability listing, EUVD-2026-91950, has been published for the Burst Statistics WordPress analytics plugin by vendor burstbv, an alternative to Google Analytics. The flaw carries a CVSS v3.1 score of 4.3 out of 10, indicating moderate severity. Administrators running the plugin on WordPress sites are advised to check for updates and patch promptly.

A tutorial is circulating on replacing Google Analytics 4 with Umami, a lightweight open-source web analytics tool self-hosted on Vultr cloud servers. The pitch: simpler, faster analytics that keep visitor data on infrastructure the site owner controls, avoiding GDPR headaches tied to Google's data processing. It reflects a broader shift among developers toward privacy-friendly, self-hosted alternatives to mainstream tracking tools.

Google Analytics has added a way to aggregate sessions referred by AI assistants, and a Japanese small-business consultant is highlighting the new reporting capability. The change lets site owners see how much of their traffic comes from AI tools such as ChatGPT, a growing concern for businesses tracking where visitors originate as AI-driven referrals increase.

Google has announced that new public datasets are now available in Google Cloud Lakehouse. The release gives analysts and developers easier access to ready-to-use data within Google's cloud analytics platform, supporting bigquery-based queries and data lake workflows. Details on the specific datasets and their size remain limited in the announcement.