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  1. 1
    Are Analytics Making Professional Sports Less Fun?▼Are analytics making pro sports less fun?✉newsSportSports2 d ago

    A growing debate in professional sports asks whether heavy reliance on data analytics is diminishing the entertainment value of games. Critics argue that data-driven strategies have made play more predictable and less exciting for fans, while teams continue to embrace analytics for competitive advantage.

  2. 2
    Sports Business Awards open 2027 tech nominations with new BI category▼Sports Business Awards: Tech nominations open for 2027 honors with new BI award✉newsBusiness16 h ago

    Sports Business Journal has opened nominations for the 2027 Sports Business Awards: Tech, adding a new award recognising business intelligence. Companies and individuals in sports technology can now submit entries for consideration. The program honours innovation across the sports industry, and the new category signals growing attention to data and analytics work in the sector.

  3. 3
    The NBA is testing 'smart' basketballs▼The NBA is testing 'smart' basketballs. Here's how they work https://www.fastcompany.com/91620794/the-nba-is-testing-smaMmastodonSportBasketball23 d ago

    The NBA is testing smart basketballs that use built-in sensor technology to track performance data. The experiment points to how professional basketball may adopt connected equipment for officiating, player analytics, or broadcast enhancements. Details on how the balls work and where the trials are headed are drawing interest from sports-tech watchers.

  4. 4
    UNC Charlotte expert explains the rise of sports analytics▼The evolution of sports analytics: A Q&A with UNC Charlotte expert Michael Schuckers✉newsSportSports4 d ago

    Michael Schuckers, a sports analytics expert at UNC Charlotte, gave an interview on how data analysis has transformed professional and college sports. He discussed the field's growth from basic statistics to advanced metrics now used in recruiting, game strategy and player evaluation, and where the discipline is heading next.

  5. 5
    Mays Business School Launches Sport Business Analytics Master's▼Mays Business School Launches Sport Business Analytics Master’s Program✉newsBusiness5 d ago

    Texas A&M University's Mays Business School has announced a new Master's degree program in Sport Business Analytics. The program aims to prepare students for careers at the intersection of sports management and data analytics, a fast-growing field as professional teams and leagues increasingly rely on data-driven decision-making. Details on curriculum, admission requirements, and start dates are expected to follow.

  6. 6
    Premier League data scientist answers fans' popular questions▼A Premier League data scientist answers popular questions✉newsSportSoccer5 d ago

    A data scientist working in the Premier League has answered a set of popular questions about football analytics, in a piece carried by Yahoo Sports and AOL. The interview explains how data shapes decisions in English top-flight football and responds to common fan questions about the role of statistics in the game.

  7. 7
    University launches bachelor's degree in sports analytics●New BS in Sports Analytics pairs data science with athletics✉newsSportSports6 d ago

    A new Bachelor of Science in Sports Analytics has been introduced, combining data science training with the study of athletics. The program aims to prepare students for growing demand in professional sports, where data-driven decision making has become central to coaching, scouting and team management.