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supplement industry
Trends
- 1Kobayashi Pharmaceutical weighs buyout worth over ¥500 billion●Kobayashi Pharmaceutical, the firm that was at the center of a supplement contamination scandal involving suspected deat
Kobayashi Pharmaceutical, the Japanese maker at the center of a supplement contamination scandal linked to suspected deaths, is reportedly considering a buyout offer worth more than ¥500 billion. The move would mark a major development for a company whose reputation and finances were badly damaged by the scandal, and market watchers are closely following what a takeover could mean for its future.
- 2
Al Jazeera reports that the booming longevity industry — anti-ageing treatments, supplements and clinics promising longer, healthier lives — is outpacing the scientific evidence behind many of its claims. The piece suggests consumers are spending on interventions whose long-term benefits and risks remain largely unproven, raising concerns about hype, regulation and safety as the market grows.
- 3Global dietary supplements market to hit $324.9bn by 2034▼Global dietary supplements market to reach $324.9bn by 2034
New market analysis projects the global dietary supplements industry will grow to $324.9 billion by 2034. The forecast points to sustained demand for vitamins, minerals and other nutraceutical products as consumers worldwide increasingly focus on preventive health and everyday nutrition. Industry observers expect the finding to draw attention from supplement makers, retailers and investors tracking the sector's long-term expansion.
- 4Longevity boom is running ahead of the science●The longevity boom is getting ahead of the science https://www. aljazeera.com/opinions/2026/9/ 27/the-longevity-boom-is-
An Al Jazeera opinion piece argues that the booming longevity industry — anti-ageing treatments, supplements and clinics — is outpacing the scientific evidence behind it. The author warns that commercial hype around extending lifespan is promoting products and promises before rigorous research has validated them, urging caution from consumers and stronger oversight of a rapidly growing wellness market.
- 5Nick Walker wins his first Mr. Olympia title▼Morphogen co-owner Nick Walker wins his first Mr. Olympia
Bodybuilder Nick Walker, co-owner of supplement brand Morphogen, has won his first Mr. Olympia title, bodybuilding's most prestigious championship. The victory marks the pinnacle of Walker's professional career and a major milestone for the brand he co-founded. Fans and industry watchers are congratulating him and debating what the win means for the future of the sport's top division.
- 6Supplements Market Set to Grow Through 2035 on Personalized Nutrition▼Supplements Market Forecast to 2035: Personalized Nutrition and Gut Health Drive Growth - News and Statistics
A new market forecast projects steady growth in the global dietary supplements industry through 2035, with personalized nutrition and gut health products cited as the main drivers. Analysts point to rising consumer interest in tailored vitamins, probiotics and microbiome-focused formulations as manufacturers expand offerings. Industry observers say the wellness trend and growing health awareness are reshaping demand across major markets.
- 7Sports Dietitian Says 'Third-Party Tested' Labels Not Enough▼"Third-Party Tested" Isn't Good Enough, Sports Dietitian Tells Supplement Brands
A sports dietitian is telling supplement brands that a 'third-party tested' claim on its own does not guarantee product quality or safety. The criticism, reported by industry publication Nutritional Outlook, argues that testing labels can be vague about which substances were checked, by whom, and to what standard. The comments add to ongoing scrutiny of certification practices in the sports nutrition industry.
- 8Creatine Gains Ground Beyond Sports, Into Healthy Aging▼From Sports Performance to Healthy Aging, Creatine Finds New Momentum
Creatine, long associated with athletic performance and muscle building, is attracting renewed interest for its potential role in healthy aging. Industry coverage highlights growing attention on the supplement's benefits beyond the gym, including muscle preservation and possible cognitive support in older adults. The discussion reflects a broader trend of established sports nutrition ingredients being repositioned for older consumers and mainstream wellness markets.