✉news TechnologyTechnology first seen 3 h ago, last 3 h ago, peak #34
Lexar hires Bolt PR to boost consumer tech brand
Original: Lexar Partners with Bolt PR to Accelerate Consumer Technology Brand Growth
Memory and storage brand Lexar has announced a partnership with public relations agency Bolt PR, in a move aimed at accelerating growth of its consumer technology business. The collaboration will see Bolt PR handle brand communications for Lexar as the company pushes to expand its presence in the consumer tech market. Details on the scope and length of the agreement were not disclosed.
Why now: The partnership is newly announced and signals Lexar's intent to grow its consumer brand through marketing.
Evidence
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