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ZEE5 turns to Google AI to improve content discovery
Original: zee5
Indian streaming platform ZEE5 has announced new AI-powered features built with Google Cloud, including a tool called Clips and the use of Gemini AI to help viewers discover content from its large long-form catalogue. The move aims to make browsing easier and surface more shows and movies to subscribers. Indian trade and business media are covering the partnership as a notable step in the country's competitive streaming market.
Why now: ZEE5 has just announced a high-profile AI partnership with Google Cloud, drawing attention in India's streaming industry.
ZEE5Google CloudGemini AIZee Entertainment Enterprises
Rank over time, top of the chart is #1. 2 snapshots from 1 h ago to 1 h ago.
Evidence
- ZEE5 taps Gemini AI to make long-form catalogue easier to discover · Indian Television Dot Com
- Zee 5 launches AI-powered Clips with Google Cloud · BusinessLine
API: https://socialmediatrends-api.osmike.com/v1/trends/1167583