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Prime Video Lines Up 26 Live Sports Events for October 2026

Original: ICYMI: Prime Video schedules 26 live sports events in October 2026: Thirteen Kraken games, five NFL Thursdays and four N

Amazon's Prime Video has scheduled 26 live sports events for October 2026, anchoring the month with thirteen Seattle Kraken NHL games, five Thursday Night Football broadcasts and four NBA fixtures. The slate also includes the premiere of Carrie on October 7. Industry observers are weighing what this mix of live sport and entertainment means for advertisers on the platform.

Why now: The scale of Prime Video's October 2026 live sports schedule and its implications for advertisers is notable news for the streaming and advertising industries.

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• ICYMI: Prime Video schedules 26 live sports events in October 2026: Thirteen Kraken games, five NFL Thursdays and four NBA fixtures anchor a month that also brings Carrie on October 7. What does that mix mean for advertisers? https:// ppc.land/prime-video-schedules… · ppcland · 2

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