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Formula E and Heron Preston unveil racing fashion at ComplexCon

Original: Spotted at ComplexCon: Formula E and Heron Preston preview the future of racing fashion

Formula E teamed up with designer Heron Preston to preview a new racing fashion collection at ComplexCon, blending electric motorsport aesthetics with streetwear. The collaboration signals the championship's push to reach a younger, style-driven audience beyond traditional racing fans.

Why now: The crossover of motorsport and streetwear at a major culture festival is drawing attention from both racing and fashion audiences.

Formula EHeron PrestonComplexCon

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• Spotted at ComplexCon: Formula E and Heron Preston preview the future of racing fashion · Formula E

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