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ZEE5 adopts Gemini AI to improve content discovery
Original: zee 5
Indian streaming platform ZEE5 has begun using Google's Gemini AI to help viewers find long-form shows and films in its catalogue more easily. The move aims to make discovery of older and extensive content simpler through smarter recommendations and search. Indian television trade media reported the development, drawing attention to how major Indian streamers are turning to generative AI to improve user experience.
Why now: ZEE5's adoption of Google's Gemini AI for content discovery is a notable tech move in the competitive Indian streaming market.
Rank over time, top of the chart is #1. 3 snapshots from 5 h ago to 4 h ago.
Evidence
- ZEE5 taps Gemini AI to make long-form catalogue easier to discover · Indian Television Dot Com
API: https://socialmediatrends-api.osmike.com/v1/trends/1258405