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JioHotstar expands into Middle East via partnerships
Original: India's JioHotstar takes partnership route for Middle East expansion https://techcrunch.com/2026/10/06/indias-jiohotstar
Indian streaming platform JioHotstar is moving into the Middle East market through partnerships with regional players rather than going it alone. The strategy lets the company, formed from the merger of JioCinema and Disney+ Hotstar, reach new audiences while relying on local partners for distribution and market knowledge in the Gulf region.
Why now: JioHotstar's partnership-based Middle East expansion strategy is fresh news in the business and media world
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Evidence
- India's JioHotstar takes partnership route for Middle East expansion https://techcrunch.com/2026/10/06/indias-jiohotstar-takes-partnership-route-for-middle-east-expansion/ # Tech # Business # Media · techcrunch@robot.villas · 4
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