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Mmastodon BusinessRetail first seen 17 h ago, last 33 min ago, peak #3

Ikea launches second-hand marketplace for its own furniture

Original: Ikea launches second-hand marketplace for its own furniture and homewares https://www.standard.co.uk/news/uk/ikea-swedis

Ikea has launched a second-hand marketplace allowing customers to buy and sell pre-owned Ikea furniture and homewares, rolling out first in markets including Sweden, Ireland, Portugal and Spain. The move is being discussed as a notable shift by the flat-pack giant towards sustainability and the circular economy, reflecting growing consumer demand for resale options from major retailers.

Why now: People are interested in a major global retailer formally embracing resale and sustainability trends.

IkeaSwedenIrelandPortugalSpain

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Rank over time, top of the chart is #1. 13 snapshots from 17 h ago to 33 min ago.

Evidence

API: https://socialmediatrends-api.osmike.com/v1/trends/1321405