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Mmastodon LifeFashion first seen 8 h ago, last 7 h ago, peak #3

M&S's £30 Argyle jumper tipped as a Claudia Winkleman favourite

Original: Marks and Spencer's 'warm but not too thick' £30 Argyle jumper Claudia Winkleman would love https:// fed.brid.gy/r/https

Marks and Spencer is promoting a £30 Argyle jumper described as 'warm but not too thick', with comparisons to presenter Claudia Winkleman's signature knitwear style. The high-street jumper is being highlighted as an affordable seasonal buy for shoppers looking for lightweight warmth without bulk.

Why now: Shoppers are interested in affordable autumn and winter knitwear endorsed by or likened to a well-known TV personality.

Marks and SpencerClaudia Winkleman

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Rank over time, top of the chart is #1. 2 snapshots from 8 h ago to 7 h ago.

Evidence

API: https://socialmediatrends-api.osmike.com/v1/trends/1325678