GgoogleJP first seen 12 h ago, last 12 h ago, peak #7

Sanjo firms enter Japan's booming fan-economy market

Original: オリコン

The Sanjo Chamber of Commerce and Industry in Niigata is helping three local companies break into Japan's fan-support economy, estimated at 4.1 trillion yen. The firms jointly exhibited for the first time at Oshi-Katsu EXPO in Tokyo, as regional businesses look to tap spending by fans supporting their favourite idols and characters.

Why now: The fan-activity market's huge scale is drawing attention as regional businesses move to enter it.

Sanjo Chamber of Commerce and IndustryOshi-Katsu EXPONiigataTokyo

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Evidence

• 市場規模4・1兆円！推し活市場参入へ…三条商工会議所が企業後押し、推し活ＥＸＰＯ（東京）に3社共同で初出展 · 新潟日報

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