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Ford CEO says Europe has lost the battle against Chinese cars

Original: jim farley

Ford chief executive Jim Farley said it is 'too late' for Europe, arguing the continent has already lost the battle against Chinese carmakers, and warned the United States it could face a similar fate. The remarks, reported by German media including GameStar, are fuelling debate about the competitiveness of Western automakers as Chinese brands expand aggressively with cheap electric vehicles.

Why now: His blunt warning about Chinese automotive dominance comes amid growing anxiety in Europe and the US over competition from Chinese EV makers.

Jim FarleyFordChinaEuropeUnited States

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