✉news HealthFitness first seen 11 h ago, last 7 h ago, peak #1
Fitness influencer dropped by sponsor after biking Berlin Marathon
Original: Fitness influencer apologises, dropped by sponsor for using a bike during Berlin Marathon
A fitness influencer has apologised and lost a sponsorship after being caught riding a bike during the Berlin Marathon instead of running the full 42-kilometre course. The influencer admitted to cutting the course and expressed regret, while the sponsor confirmed it had ended its partnership in response to the incident.
Why now: The cheating scandal at a major marathon and the swift sponsor fallout drew wide public attention.
Berlin Marathonfitness influencer
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Evidence
- Fitness influencer apologises, dropped by sponsor for using a bike during Berlin Marathon · The New York Times
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