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Sony launches Crunchyroll Storyworks to expand anime's global reach

Original: Sony Pictures Entertainment Launches Crunchyroll Storyworks, Aiming To Boost Japanese Anime’s Reach

Sony Pictures Entertainment has announced the launch of Crunchyroll Storyworks, a new initiative aimed at broadening the international reach of Japanese anime. The move builds on Sony's ownership of Crunchyroll, the leading anime streaming platform, and signals the company's intent to invest further in anime production and global distribution. Industry observers see it as part of a wider push by major studios into Japanese animation as demand surges worldwide.

Why now: The announcement is fresh news of a major studio expanding into the fast-growing global anime market.

Sony Pictures EntertainmentCrunchyrollCrunchyroll Storyworks

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