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𝕏xIT first seen 13 h ago, last 4 h ago, peak #2

Meloni seeks trademark on her voice to counter AI deepfakes

Original: I believe in Italy there is something like that and that premier Meloni recently has applied to trademark a recording of

Italian Prime Minister Giorgia Meloni has applied to trademark a recording of her voice, seeking extra legal protection against AI-generated deepfakes. The move follows her personal experience as a victim of manipulated audio and would make it easier to pursue anyone commercially exploiting her voice. Commenters note Italy already has some protections in this area, and the case is being watched as a possible precedent for how public figures defend their likeness and voice from synthetic media.

Why now: AI deepfakes of politicians are a growing concern, and a sitting prime minister trademarking her own voice is an unusual legal move.

Giorgia MeloniItaly

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