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Mmastodon TechnologyAI first seen 4 h ago, last 2 h ago, peak #10

Adform opens 800 ad platform capabilities to AI assistants

Original: ICYMI: Adform says AI assistants can access 800 of its ad platform capabilities: FLOW buyers got 29 read-only skills in

Adform says AI assistants can now access 800 of its advertising platform's capabilities. Buyers using its FLOW platform received 29 read-only skills in July, while Dell and Publicis Groupe tested the wider server at Cannes. Industry observers are asking whether these agents can actively change live campaigns or only read data, a key question for how much control advertisers will hand over to AI.

Why now: Ad tech firms racing to expose their platforms to AI agents is a hot topic, and the read-only versus write-access question matters directly to advertisers' jobs.

AdformFLOWDellPublicis Groupe

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API: https://socialmediatrends-api.osmike.com/v1/trends/142506