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Orange partners Bang & Olufsen for its Home Cinema decoder

Original: decodeur tv orange home cinema

Orange is taking on Free in the premium TV box market. Free recently released its Player Devialet, and Orange is responding with its Décodeur Home Cinema, developed with Danish audio brand Bang & Olufsen. The move signals a new battle between French telecom operators over high-end home entertainment hardware and sound quality.

Why now: Orange's high-end decoder launch is seen as a direct response to Free's Player Devialet, drawing attention to the premium set-top box rivalry.

OrangeBang & OlufsenFreeDevialetFrandroid

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Evidence

• Free a lâché son Player Devialet, Orange tente le coup avec Bang & Olufsen et son Décodeur Home Cinema · Frandroid

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