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Amazon Replaces Fire Tablets With Android-Powered Alexa Tablets

Original: Amazon Replaces Fire Tablets With Android-Powered Alexa Tablets From $229.99

Amazon has retired its Fire tablet lineup, launching new Android-powered tablets with Alexa built in, with prices starting at $229.99. The move marks a major shift in Amazon's hardware strategy, moving from its heavily customised Fire OS to standard Android software. Coverage so far focuses on the pricing and the end of the Fire brand, which had dominated the budget tablet market for over a decade.

Why now: The surprise end of Amazon's long-running Fire tablet brand and the switch to standard Android is prompting discussion among tech watchers.

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• Amazon Replaces Fire Tablets With Android-Powered Alexa Tablets From $229.99 · Technology Org

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