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Intel Targets ASIC Foundry Market With Former Marvell Executive

Original: Intel Wants To Become The Go-To Foundry For ASICs And Specialized Chips, And Lip-Bu Tan’s Secret Weapon Is A Former Marvell Exec

Intel is positioning its foundry business as a leading destination for ASICs and other specialized chips, according to a report citing CEO Lip-Bu Tan's strategy. The effort reportedly leans on the hiring of a former Marvell executive to strengthen Intel's custom-silicon offering, as the company battles TSMC and Samsung for external customers seeking tailored chip designs for AI and other workloads.

Why now: Intel's push into custom ASIC foundry services signals a strategic pivot under new CEO Lip-Bu Tan as it competes for AI-era chip orders.

IntelLip-Bu TanMarvellTSMC

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