✉news CultureGaming first seen 1 d ago, last 1 d ago, peak #24
How Final Fantasy 7's Hype Machine Changed Gaming
Original: How Final Fantasy 7's Enormous Hype Machine Changed the Landscape of Gaming
Final Fantasy 7's unprecedented promotional campaign in the late 1990s reshaped how video games were marketed, according to a new retrospective from DualShockers. The piece argues that Square's massive advertising push — spanning television spots, print campaigns and unprecedented western investment — helped carry Japanese role-playing games into the mainstream and set the template for blockbuster game launches that the industry still follows today.
Why now: Gaming media and fans are revisiting the title's legacy, likely tied to ongoing interest in the Final Fantasy 7 remake project and nostalgia discussion.
Final Fantasy 7Square EnixDualShockers
Evidence
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