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SM Founder's A2O Entertainment to Debut A2O Soul and A2O Lite

Original: SM Entertainment founder's A2O Entertainment to debut A2O Soul and A2O Lite

A2O Entertainment, the company founded by SM Entertainment founder Lee Soo-man, is preparing to debut two new groups, A2O Soul and A2O Lite. The move signals a fresh push into global pop, with the K-pop pioneer building a new label and artist lineup after his departure from SM Entertainment.

Why now: Lee Soo-man's next venture is closely watched because of his outsized role in shaping K-pop.

A2O EntertainmentSM EntertainmentLee Soo-manA2O SoulA2O Lite

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• SM Entertainment founder's A2O Entertainment to debut A2O Soul and A2O Lite · Korea JoongAng Daily

API: https://socialmediatrends-api.osmike.com/v1/trends/1837973