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Billionaire John Paul DeJoria Redefines Success in New Book

Original: Billionaire John Paul DeJoria Redefines Success in His New Book

Billionaire entrepreneur John Paul DeJoria, co-founder of Paul Mitchell and Patrón, is releasing a new book in which he offers his own definition of success beyond wealth. Austin Monthly reports on the title, highlighting DeJoria's journey from homelessness to building billion-dollar brands and the life lessons he now shares with readers.

Why now: The release of a new book by a well-known self-made billionaire is drawing interest in his rags-to-riches story and philosophy on success.

John Paul DeJoriaPaul MitchellPatrónAustin Monthly

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