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✉news BusinessStartups first seen 7 d ago, last 6 d ago, peak #4

Starling Launches as New CTV Ad-Tech Startup

Original: Meet Starling, The Startup That Says It’s More Than Just Another CTV SSP

Ad-tech startup Starling has been introduced as a new player in connected TV advertising, positioning itself as more than just another supply-side platform. According to AdExchanger, the company claims it offers capabilities beyond standard CTV SSP services, entering a crowded and fast-growing streaming ad market.

Why now: Connected TV advertising is one of ad tech's fastest-growing segments, and each new SSP launch draws industry attention.

StarlingAdExchanger

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