GgoogleJP first seen 22 h ago, last 20 h ago, peak #2

Lawson milk tea draws attention in Japan

Original: ローソン ミルクティー

Lawson's milk tea is a trending search topic in Japan this week. Convenience store drink launches regularly spark online buzz in Japan, and rival FamilyMart is also in the conversation with the return of its chocolate-covered marshmallow treat and a mixed-berry rooibos tea, both popular on social media. Details on the specific Lawson product and why it is trending remain limited.

Why now: unclear

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Evidence

• 【今週のファミマさん】SNSで話題のビターな「チョコがけマシュマロ」が再登場！ ミックスベリー香るルイボスティーも · 千葉テレビ放送株式会社

API: https://socialmediatrends-api.osmike.com/v1/trends/2121844