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Range Rover Study Claims to Reveal Ideal Creative Environment

Original: Range Rover Drives Creativity - Study Reveals The Perfect Environment For Creative Thought

Land Rover's Range Rover brand has released a study it says identifies the perfect environment for creative thought, under the banner 'Range Rover Drives Creativity'. The company suggests its vehicles can help foster creative thinking. The findings, published through the manufacturer's corporate channels, are drawing attention as an example of a car brand using commissioned research as part of its marketing.

Why now: A luxury car brand has published commissioned research linking its vehicles to creative thinking, prompting discussion of its promotional angle.

Range RoverLand RoverJaguar Land Rover

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