✉news LifeFashion first seen 2 d ago, last 2 d ago, peak #9
Everette Taylor Outlines Kickstarter's Push Into Fashion
Original: Everette Taylor on Kickstarter’s Fashion Strategy
Kickstarter CEO Everette Taylor has spoken about the crowdfunding platform's strategy for the fashion sector, outlining how it aims to attract designers and independent labels to fund collections directly with backers. The comments put a spotlight on how Kickstarter positions itself as an alternative to traditional fashion financing, and how design communities are responding to the platform's renewed focus on the category.
Why now: Kickstarter's chief executive is publicly detailing a fresh strategic focus on fashion, drawing interest from design and crowdfunding communities.
Evidence
- Everette Taylor on Kickstarter’s Fashion Strategy · dscene magazine
API: https://socialmediatrends-api.osmike.com/v1/trends/2215992