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AI threat to Britain's next great film directors

Original: The Guardian: Lost generation: the AI threat to Britain’s next great directors. “The advertising industry has long been

The Guardian reports that artificial intelligence could cut off a traditional route into British filmmaking: advertising. The industry has long served as a training ground for directors who moved into film and TV, including Guy Ritchie, who began his career making commercials. With AI-generated content reducing demand for human-made adverts, critics warn a generation of future directors may lose the entry point that produced much of Britain's filmmaking talent.

Why now: Growing concern that AI adoption in advertising is destroying a key career pathway for aspiring British directors.

The GuardianGuy RitchieUK advertising industryBritish film industry

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