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Beef Ambassador Haley Bryand Champions Consumer Education for Cattle Industry
Original: ANCW Beef Ambassador Haley Bryand Focuses on Consumer Education and Advocacy for Cattle Industry
Haley Bryand, the American National CattleWomen Beef Ambassador, is focusing her work on consumer education and advocacy for the cattle industry. Through her role she aims to explain how beef is produced and address questions consumers have about ranching practices. The story highlights how young industry advocates are working to build public trust in beef at a time when scrutiny of food production is high.
Why now: Consumers are increasingly asking how their food is produced, making advocacy and education work by cattle industry representatives newsworthy.
Haley BryandAmerican National CattleWomenbeef industry
Evidence
- ANCW Beef Ambassador Haley Bryand Focuses on Consumer Education and Advocacy for Cattle Industry · Oklahoma Farm Report
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