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TWICE's Jihyo leaves JYP Entertainment to launch her own agency

Original: jihyo

Jihyo, leader of K-pop group TWICE, has left JYP Entertainment after 21 years and launched her own agency, EMITHAUS. Announcing the move, she said she can now freely explore new directions in her career while continuing activities with TWICE. Fans are sharing congratulations and discussing what the change means for the group's future.

Why now: Jihyo's departure from JYP after two decades is major news for K-pop fans and raises questions about TWICE's future arrangements.

JihyoTWICEJYP EntertainmentEMITHAUS

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