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Masahiro Sakurai warns AI will make games unoriginal and unprofitable

Original: Smash Bros and Kirby creator Masahiro Sakurai says AI usage will lead to unoriginal and “unprofitable” games https://www

Masahiro Sakurai, the creator of Super Smash Bros. and Kirby, has criticised the use of AI in game development, arguing it will produce unoriginal games that are commercially unsuccessful. The remarks come amid ongoing debate in the games industry over whether generative AI tools reduce costs or undermine creativity.

Why now: The games industry is locked in a heated debate over generative AI, so comments from a highly respected designer carry weight.

Masahiro SakuraiSuper Smash Bros.KirbyNintendo

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