✉news SportTennis first seen 14 h ago, last 3 h ago, peak #9
ATP reports growth in player-sponsor activation program
Original: ATP seeing growth in player-sponsor activation program
The ATP says its player-sponsor activation program is expanding, with more players taking part in brand partnership activities. The news, reported by Sports Business Journal, points to rising commercial engagement between tennis players and sponsors on the men's tour, though the ATP has not detailed specific numbers or participating brands.
Why now: Growing commercial interest in tennis sponsorships and player marketing on the men's tour
Rank over time, top of the chart is #1. 9 snapshots from 14 h ago to 3 h ago.
Evidence
- ATP seeing growth in player-sponsor activation program · Sports Business Journal
API: https://socialmediatrends-api.osmike.com/v1/trends/366246