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Yhn WorldPolitics first seen 6 d ago, last 28 min ago, peak #10

Government moves to ban 'surveillance pricing' practices

Original: So you say you hate 'surveillance pricing'

US regulators are moving to ban surveillance pricing, the practice of using consumers' personal data and browsing history to charge different people different prices for the same product. Critics have long argued the tactic is deceptive and penalizes poorer or less tech-savvy shoppers, while businesses say data-driven pricing is standard practice. The proposed ban has reignited debate over how far companies should go in profiling customers.

Why now: Regulators have proposed or announced a ban on data-based price discrimination, touching a practice many shoppers find unsettling.

US governmentFederal Trade Commissionconsumersretailers

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