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German church digital debate: go where the people are

Original: Wir müssen dahin wo die Menschen sind! Diesen Satz habe ich im Umfeld digitaler Kirche oft gehört. Gemeint war damit frü

A contributor to discussions on digital church work in Germany recalls the recurring argument that churches must go 'where the people are' — a phrase once used to justify church presence on Facebook, later Instagram, and now raised again whenever alternatives to major platforms are questioned. The reflection comes amid ongoing debate among German-speaking church and civil society voices about which platforms churches should use and whether to leave commercial social networks for open alternatives.

Why now: Debates about leaving Big Tech platforms for open alternatives are prompting churches to re-examine their social media strategy.

digital churchFacebookInstagramGerman Protestant church circles

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