GgoogleDE first seen 9 h ago, last 8 h ago, peak #2

Bugatti CEO Mate Rimac trending after Chiron key change story

Original: mate rimac

Mate Rimac, the Croatian entrepreneur who leads Bugatti Rimac, is drawing attention after The Drive reported a change in how the company handles keys for its Chiron hypercars. The story says Bugatti's CEO used to leave the keys in his seven-figure car, but no longer will after today. The anecdote has sparked discussion among car enthusiasts in Germany, Italy and Spain.

Why now: A widely shared anecdote about Bugatti's CEO and his Chiron has put Rimac's name in trending searches across Europe.

Mate RimacBugattiBugatti ChironThe Drive

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Rank over time, top of the chart is #1. 4 snapshots from 9 h ago to 8 h ago.

Evidence

• Bugatti CEO to stop leaving keys inside cars after Chiron theft · Yahoo Autos
• Bugatti CEO to stop leaving keys inside cars after Chiron theft · AFP.com
• The owner of Bugatti had his Bugatti stolen · Mashable
• Bugatti CEO Always Left the Keys in His Seven-Figure Chiron. But Not After Today · The Drive

Elsewhere

• GgoogleFR #8 · 5 h ago
• GgoogleGB #8 · 7 h ago
• GgoogleES #10 · 10 h ago
• GgoogleIT #10 · 10 h ago

API: https://socialmediatrends-api.osmike.com/v1/trends/4247777