✉news LifeTravel first seen 6 d ago, last 6 d ago, peak #7
ING Launches Travel eSIM Across Nine Markets
Original: ING and Gigs Launch Travel eSIM Across Nine Markets, Bringing Seamless Global Connectivity to Millions of Banking Customers
Dutch bank ING, working with connectivity platform Gigs, has launched a travel eSIM offering across nine markets, giving its banking customers mobile data access when travelling abroad. The service is aimed at millions of ING customers and is pitched as seamless global connectivity built into the banking app, part of a broader trend of banks adding lifestyle features beyond traditional financial services.
Why now: Banks embedding travel and telecom services into their apps is a notable shift in how financial institutions compete for customer engagement
Evidence
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