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Netflix tests mood-based AI recommendations

Original: Netflix is testing AI Discover, an AI that recommends shows and movies based on your mood, aiming to go beyond tradition

Netflix is testing a feature called AI Discover that recommends shows and movies based on the user's current mood rather than only viewing history and stated preferences. The system gauges emotions to suggest content matching how the viewer feels in the moment, aiming to move beyond traditional algorithmic recommendations. Early reactions online are focused on what this means for personalisation on streaming platforms.

Why now: People are discussing Netflix's shift from viewing-history algorithms to emotion-based AI recommendations.

NetflixAI Discover

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Evidence

• Netflix is testing AI Discover, an AI that recommends shows and movies based on your mood, aiming to go beyond traditional algorithms that rely only on viewing history and preferences. The system gauges emotions to suggest content that matches how you feel right now, helping to… · cachicamostudios · 2

API: https://socialmediatrends-api.osmike.com/v1/trends/4793778