GgoogleIN first seen 4 d ago, last 4 d ago, peak #1
Dhantrayodashi observed as Hindus begin festival season
Original: ధన త్రయోదశి
Dhantrayodashi is being marked across India, with Telugu media noting it as an auspicious time to buy gold. The festival, which falls ahead of Diwali, is traditionally associated with purchasing precious metals and worshipping wealth. Many families use the day to make gold and silver purchases, believing them to bring prosperity.
Why now: The festival is trending as it coincides with the start of the Diwali season and customary gold buying.
Evidence
API: https://socialmediatrends-api.osmike.com/v1/trends/4867809