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Words Shape Behavior More Than We Realize

Original: Words Change Behavior More Than We Think https://www. powerofusnewsletter.com/p/shap ing-behavior-with-language Challeng

Researcher Capraro argues against the standard assumption in behavioral economics that decision-making is driven only by outcomes and incentives, contending that language itself shapes human behavior far more than commonly thought. The argument, shared in a newsletter essay, is drawing attention among economics and psychology readers who debate how framing and wording influence choices.

Why now: The claim challenges a core assumption of behavioral economics, prompting discussion about the power of language in decision-making.

Caprarobehavioral economics

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